Welcome to Cool Mom Fan Club: A Blog for the Moms Who Are Just Figuring It Out

Hey, I’m Lindsey Isaac—wife to Ben, mom to a beautiful baby girl named Delilah (born on Christmas Eve like the tiny queen she is), and the creator of Cool Mom Fan Club.

If you're a new mom, a mom-to-be, a registry-stalking grandma, or someone wondering what the heck babies even need these days—welcome. You’re in the right place.

So, What Is Cool Mom Fan Club?

This blog is part therapy session, part group chat, part resource library. I’m sharing everything I’m learning in real-time as a first-time mom—what works, what doesn’t, the baby products I love, the ones I regret buying, and the things that actually make life easier (spoiler: it's usually snacks and naps).

My goal? Help you feel less alone, more seen, and maybe laugh a little along the way. Bonus points if I can help you find a great product or two using my affiliate links—because hey, I’d love to make a little money while doing what I love.

Why I Started This

I’ve been a freelance digital marketer for small businesses in Minnesota for the past few years. I built my business from the ground up—hustling, grinding, doing all the things. Then Delilah came along, and I knew I had to slow down. I cut my workload in half to be home with her (shoutout to grandparents for being the MVPs and helping me juggle), and while it was 100% the right choice, I won’t lie—it was tough.

Giving less to my business felt like I was letting go of a part of myself. I knew I couldn’t be the same full-throttle entrepreneur and the mom I wanted to be. So, I found myself at a crossroads—still craving creative work and connection, but needing something flexible, meaningful, and aligned with this new season of life.

And that’s when Cool Mom Fan Club was born.

Real Talk: This Was Scary

Putting myself out there like this? Terrifying. I’ve spent years creating content for other people, so you’d think starting my own thing would be easy. It wasn’t. I worried people would think I was trying too hard, or that “being an influencer” was cringey.

But here’s the thing—I love sharing what I’m learning. I love connecting with other moms. I love being honest about the messy parts. And I’ve realized that if I’m craving this kind of space online, maybe someone else is too.

What You Can Expect Here

This blog is for:

• Moms of newborns looking for sanity-saving tips

• Pregnant women building registries and nesting hard

• Parents trying to figure out what gear is actually worth it

• Grandparents and friends looking for gift ideas that won’t end up in the closet

• Anyone who needs to hear, “You’re doing great—even if today was total chaos”

You’ll find honest product reviews, relatable mom life content, registry advice, hacks I swear by, and the occasional vent sesh. It’s all fair game here.

I’m not claiming to have it all figured out—I’m literally figuring it out right now. But if this blog can help one other mom feel seen, or laugh, or save five minutes of googling—then it’s worth it.

Thanks for being here. Thanks for being part of the Cool Mom Fan Club. Let’s do this thing together.